Core Services

Media Insights

Strategic media narratives, issue development, stakeholder signals, reputation context, and decision support.

Media Insights

Why human-verified insight matters

Automated analytics is useful for scale, but high-stakes decisions often require narrative judgment, context validation, and strategic synthesis. When boards, ministers, executives, crisis teams, investor-relations leaders, or public-affairs teams are making consequential decisions, they need trusted interpretation rather than raw clips and dashboards alone.

What Problem Does It Solve?

Many organizations can see the coverage and even measure it, but still struggle to explain what it means in strategic terms. They need to know which stories matter most, how narratives differ by market, whether criticism is structural or temporary, which voices are shaping the debate, and how their position compares with competitors. Media Insights solves that gap by adding expert human verification and high-level analysis on top of the underlying monitoring data.

Who Is It For?

Senior communications and reputation leaders who need decision-ready interpretation rather than raw volume.
Investor relations, public-affairs, and strategy teams handling complex stakeholder narratives.
Crisis leadership teams that need high-confidence interpretation across markets and languages.
Boards, agencies, and advisory teams that require executive-grade media briefings and analysis.

Key Benefits

Move beyond automated metrics into verified narrative interpretation and strategic synthesis.
Receive analysis that explains significance, not just mention counts or dashboards.
Validate signals across languages, regions, stakeholders, and media types before acting on them.
Support board, ministerial, executive, client, and crisis reporting with higher-confidence insight.
Combine the speed of monitoring with the judgment of experienced analysts.

Use Cases

High-level executive briefings on emerging reputation, policy, or competitive issues.
Human-verified crisis interpretation for incidents that span multiple countries and languages.
Strategic analysis of narrative shifts after announcements, launches, disputes, regulation, or public controversies.
Board-ready insight papers comparing how media framing differs across stakeholders, regions, and competitors.

How It Works

Press Monitor collects the underlying media coverage and automated measurement across the selected themes and markets.
Experienced analysts review the evidence, validate the most important signals, and interpret the narrative in strategic terms.
The final output is delivered as high-level insight in formats suited to executives, boards, policy teams, and advisory workflows.

Frequently Asked Questions

How is Media Insights different from Media Analytics? Media Analytics is automated measurement. Media Insights adds human verification, interpretation, and high-level strategic analysis.
Is this designed for senior stakeholders? Yes. The product is aimed at teams that need board-level or leadership-grade interpretation.
Why use this instead of only dashboards? Because high-stakes decisions often require expert judgment, not only automated metrics.

Getting Started

Start by defining the decisions, stakeholders, themes, and markets where you need human-verified interpretation rather than pure measurement. Press Monitor then frames the insight workflow around those questions and delivers high-level analysis that leadership teams can use directly. Pricing depends on the complexity, cadence, and depth of analyst involvement. If your organization needs recurring strategic insight rather than occasional analysis, the annual plan is usually the better buy because you pay for only 10 months and receive 12 months of access, which gives you 2 months free.

Pricing

Pricing

One credit per story processed from your monitored sources.

Tier Credits Price Overage Cost Action
Micro 200
USD 150/mo
USD 0.90/credit
Starter 1,000
USD 600/mo
USD 0.72/credit
Business 4,000
USD 1,500/mo
USD 0.45/credit
Enterprise 20,000
USD 4,500/mo
USD 0.27/credit
Pricing Explanation

Pricing Explanation

One credit per story processed from your monitored sources.

How Pricing Works

Credit Usage

Per Story Processed:1 credit

Each story processed from your monitored sources consumes one credit from your monthly allowance.

How It Works

  • Each plan includes a monthly credit allowance
  • One credit is used for each story processed
  • Stories are processed in real-time as they appear
  • Unused credits do not roll over to the next month
  • Monitor your credit usage through your dashboard

Plan Features Comparison

FeatureMicroStarterBusinessEnterprise
Number of Queries131030
Email Recipients1520100
Webhooks131020
Portfolio Companies11040200