Marketing Professionals

Stay Ahead of the Curve With Global Media Intelligence. Press Monitor helps marketing leaders move faster, respond smarter, and make bolder decisions with access to real-time, multilingual media coverage from around the world. Track conversations, spot trends early, benchmark competitors, and safeguard brand reputation—across every digital channel that matters.

Who Is It For?

Ideal Audience

Chief Marketing Officers
Brand and Campaign Managers
Digital and Social Media Teams
Corporate Communications Professionals
PR Consultants and Creative Agencies

Common Challenges Solved

Difficulty tracking cross-platform conversations about your brand
Missed campaign performance insights and audience feedback
Inability to benchmark your visibility and messaging impact
Reacting too slowly to reputational threats
Underutilizing influencer partnerships
Lack of visibility into competitors’ media tactics

Global Media Intelligence for a Global Audience

Marketing professionals today operate across borders and languages. Press Monitor is designed to help you succeed in this multilingual, multi-channel world.

We monitor media in major global languages including:
English, Chinese, Hindi, Spanish, Arabic, French, Bengali, Portuguese, Russian, Indonesian, Urdu, German, Japanese, Turkish, Persian, Korean, Thai, Javanese, and Italian.

Press Monitor handles the complexity of crafting language-specific queries for you and delivers insights in your preferred language.

Source Eligibility

Publicly Monitorable Only
We track content from platforms that allow public monitoring without licensing fees
No Print Coverage
Only digital channels are covered
Paywalled Content
Included if publicly indexed via RSS feeds, sitemaps, or previews
Audio-Visual
Includes YouTube and other online channels available in the public domain
Social Media
Focused on mainstream media handles, influencers, and niche creators
Web Media
Blogs, digital-native news, newsletters, and discussion forums

Industry Overview

Marketing is no longer a quarterly process—it’s a minute-by-minute mission. As brand reputations evolve in real time, and channels fragment across platforms and geographies, the need for consolidated, intelligent monitoring becomes vital.

65% of marketers
rate competitor tracking as essential, yet fewer than half do it continuously
Over 80% of brands
now view reputation as part of their marketing KPI dashboard
The average campaign spans 5+ media formats and 3+ language markets
—making centralized tracking non-negotiable

Common Marketing Challenges

Media Blind Spots
Your brand is being discussed in places you’re not monitoring


Slow Crisis Detection
Bad press or viral backlash spreads before your team is even alerted


Lost Trend Windows
You find out about rising topics too late to benefit


Underperforming Campaigns
Lack of insight into what audiences liked—or didn’t


Competitive Fog
No clear picture of how your share of voice compares with peers


Fragmented Influencer View
Uncoordinated outreach with unclear ROI or alignment


Our Solutions

Unified Media Dashboard

All-In-One View
of brand mentions across news, AV, social media, and blogs
Language-Aware Monitoring
ensures you don’t miss non-English content

Real-Time Alerts

Early Crisis Detection
based on sentiment and velocity
Media Spike Notifications
sent in near real-time

Trend Discovery Tools

Hashtag and Topic Tracking
for early signals across platforms
Sector-Specific Alerts
tuned to your industry focus

Campaign Intelligence

Post-Campaign Reports
include reach, sentiment, top mentions, and creative resonance
Audience Segmentation
by geography, platform, and tone

Competitive Benchmarking

Share of Voice Charts
for brand vs competitors
PR and Launch Mapping
to track competitor visibility by region or platform

Influencer Intelligence

Discovery Engine
to identify creators in your niche
Watchlist Reports
that show when and how they reference your brand or space

Services Built for Marketers

Multilingual Media Monitoring
Track global mentions of your brand, competitors, or campaigns in over 20 languages


Custom Reports
Weekly or monthly briefs tailored to C-suite, PR, or strategy needs


Instant Alerts
Early warning system for brand-related spikes, crises, or viral activity


Trend Spotting Feed
Live feed showing topic velocity, media pickup, and influencer traction


Competitor Media Dashboards
Side-by-side comparisons of media activity, tone, and market focus


Influencer Outreach Insights
Know who is shaping your industry and where their followers are most active


Reputation Risk Assessment
Monitor for reputational hazards, emerging criticism, or misinterpreted messaging


Real-World Use Cases

Use Case 1: FMCG Campaign Performance

A consumer goods company monitored their shampoo launch across YouTube, Instagram, and Twitter. When competitor mentions spiked unexpectedly, they increased influencer spend mid-campaign and achieved a 12% boost in engagement.

Use Case 2: Fast Food Crisis Management

A quick-service restaurant chain faced a viral hygiene complaint on X (formerly Twitter). Press Monitor flagged the tweet based on early retweets and sentiment. The PR team issued a statement before traditional media picked up the story—avoiding major fallout.

Use Case 3: B2B SaaS Trend Activation

A SaaS CRM company noticed rising mentions of “AI-driven sales funnels” via the trend dashboard. Within 48 hours, they published a whitepaper and landed coverage in three tech outlets.

Integrations and Compliance

Integrates With

Slack
Microsoft Teams
Google Workspace
Zapier
Notion
Webhooks for automation

Data Access Options

JSON API
RSS/ATOM
Email Reports
Interactive Dashboards

Compliance

Fully GDPR-compliant
Suitable for regulated industries with audit-ready logs
Supports Indian regional languages and international delivery

Frequently Asked Questions


Do you track global sources or just Indian ones?

Yes. Press Monitor offers international coverage across all continents and multiple languages, not just India.

Can I define my own monitoring topics?

Absolutely. You can specify hashtags, keywords, phrases, products, competitor names, and more.

How fast are alerts delivered?

In most cases, alerts are sent within 5–15 minutes of the content being published.

Can you help with influencer discovery?

Yes. We track influencers by industry, location, language, and reach—helping you identify who matters.

What is included in sentiment reports?

We analyze tone (positive/negative/neutral), volume, reach, and key phrases contributing to sentiment score.

Is there a dashboard for competitive benchmarking?

Yes. You’ll receive visual tools showing volume, tone, themes, and geography compared to competitors.

How do I start?

Just share your monitoring goals and target keywords. Our team sets up a dashboard within 48 hours.

Getting Started

Turn Noise Into Strategic Signal.
Marketing is moving faster than ever—and Press Monitor helps you stay confidently in control. From creative launches to PR crises, influencer discovery to competitive positioning, we deliver the intelligence modern marketers need to act boldly and measure effectively.

Ready to see what the world is saying about your brand?

Contact Us

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